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The Story of "Free Tissues" |
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Clever people those Japanese.
For over 30 Years they have been using a direct marketing method that guarantees your advertisement will not only be READ but also KEPT.
The product is so simple. A FREE TISSUE PACK with your advertisement printed on the packet.
Research shows that only 4.2% of all those given a leaflet actually keep it. This compares to a staggering 81.6% of people who read and keep Free Tissues.
Not only that but people are happy to receive a free tissue pack. Rather than feel obliged to take a leaflet.
This makes Free Tissues a very cost effective way of advertising. In order to ensure that 10,000 people actually took a leaflet with them, you would have to distribute over 200,000 leaflets. With Free Tissues you only have to distribute 12,500 packs.
Like I said, clever people those Japanese. What's even cleverer though is that Free Tissues is now available in the UK!
For more Statistics or to find out more about our different products (Promotional Tissues, Exhibition Tissues, Deluxe Tissues, DIY Tissues) please click on the links.
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